Some Other Benefits:
Enhanced Location Image
Business owners and clients agree that locations providing ATM services are considered more desirable and convenient than those without.
Increased Customer Traffic
It is statistically proven that locations providing an ATM for public use increase the businesses foot traffic by an average of 5%.
Promote Impulse Buying
Studies show ATM card carriers and users spend 20% to 25% more in a given location than traditional credit card users – cash vs. plastic.
Additional Customer Convenience
Two-thirds of the nation’s population carries ATM cards. If a location is not providing ATM services, customers may look elsewhere.
Increased Inside Sales
Studies show that an average of 40% to 60% of the cash withdrawn from an ATM is spent at that location – this percentage rises to 70% to 80% at nightclubs.